Marketer Academy

Free SEO Course

Master SEO from fundamentals to AI visibility. 111 lessons across 12 modules.

Covers keyword research, technical SEO, link building, content strategy, and AI/GEO visibility. Free SEO certification on completion — no upsells, no expiry.

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📚12 Modules📖111 Lessons⏱20+ Hours🎯300+ Exercises🎓Certificate💰Free
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Course Curriculum

12 modules · 111 lessons

What is SEO and how search works

What is SEO?
8m
How Search Engines Work
12m
Types of SEO
8m
Google SERP Features Explained
10m
On-Page vs Off-Page vs Technical SEO
8m
How AI Search Works
AI10m
SEO Glossary: 50 Essential Terms
15m
Start Module 1
Beginner Intermediate Advanced

Finding what people actually search for

What is Keyword Research?
8m
Types of Keywords
10m
Understanding Search Intent
12m
Keyword Difficulty
10m
Keyword Research Tools
15m
Competitor Keyword Analysis
12m
Keyword Clustering
10m
Keyword Mapping
10m
AI Search Query Patterns
AI10m
Start Module 2
Beginner Intermediate Advanced

Optimizing every page on your site

Title Tags
10m
Meta Descriptions
8m
Heading Structure (H1-H6)
8m
URL Structure
8m
Content Optimization
12m
Image Optimization
10m
Internal Linking
12m
Featured Snippets
10m
People Also Ask
8m
Readability and UX
10m
AI-Citable Content Structure
AI12m
Start Module 3
Beginner Intermediate Advanced

Finished 3 modules? Save your progress and unlock interview questions.

The infrastructure that makes everything work

Site Architecture
12m
Crawlability
10m
Robots.txt
8m
XML Sitemaps
8m
Indexing
10m
Canonicalization
10m
Redirects (301 vs 302)
8m
Site Speed
12m
Core Web Vitals
12m
Mobile SEO
10m
JavaScript SEO
12m
Schema Markup
AI15m
International SEO
12m
Technical SEO Audit
15m
LLMs.txt and AI Crawlers
AI10m
Entity Formation
AI12m
Start Module 4
Beginner Intermediate Advanced

Creating content that ranks AND gets cited

Content Marketing for SEO
10m
Pillar-Cluster Content Model
12m
Writing a Content Brief
10m
SEO Copywriting
12m
Semantic SEO
12m
Content Types
10m
Content Calendar
8m
Content Audit
12m
Content Freshness
AI10m
Content Gaps Analysis
10m
Building Topical Authority
12m
Writing for Search and AI
AI15m
Start Module 5
Beginner Intermediate Advanced

Building trust and authority

What Are Backlinks?
8m
Types of Backlinks
8m
Domain Authority
10m
Anchor Text
8m
Guest Posting
10m
Outreach Strategy
12m
Digital PR
12m
Broken Link Building
10m
Link Audit
10m
Link Velocity
8m
E-E-A-T and Authority
AI12m
AI Citation Building
AI12m
Start Module 6
Beginner Intermediate Advanced

By Module 6, your Signal Score would be 51/100. Start tracking yours.

Dominating local search

What is Local SEO?
8m
Google Business Profile
12m
Google Maps Optimization
10m
Local Keyword Research
10m
Local Citations
10m
Reviews and Reputation
10m
Local Link Building
10m
Local Schema Markup
10m
Start Module 7
Beginner Intermediate Advanced

SEO for online stores

E-commerce SEO Fundamentals
10m
Product Page Optimization
12m
Category Page Optimization
12m
E-commerce Schema Markup
10m
Shopify SEO
12m
Competing with Amazon and Flipkart
12m
Start Module 8
Beginner Intermediate Advanced

Mastering the essential SEO tools

Google Search Console
15m
Google Analytics 4
15m
Ahrefs
12m
SEMrush
12m
Screaming Frog
10m
Google Keyword Planner
10m
Google Trends
8m
PageSpeed Insights
8m
AI SEO Tools
AI12m
Start Module 9
Beginner Intermediate Advanced

Measuring what matters

SEO KPIs
10m
Keyword Tracking
10m
Traffic Analysis
10m
Conversion Tracking
12m
SEO Reporting
12m
SEO Audit Checklist
15m
Algorithm Updates
12m
AI Visibility Tracking
AI12m
Start Module 10
Beginner Intermediate Advanced

Beyond the basics

Voice Search Optimization
10m
Zero-Click Searches
10m
Conversion Rate Optimization
12m
Site Migration
15m
SEO for Startups
12m
SEO Automation
12m
Building SEO Systems
15m
Start Module 11
Beginner Intermediate Advanced

The unified view

What is GEO?
AI10m
SEO vs GEO vs AEO
12m
How LLMs Rank Content
AI12m
Optimizing for AI Overviews
AI12m
The Search Signal Framework
AI15m
The Future of Search
10m
Start Module 12
Beginner Intermediate Advanced

Complete all 12 modules to earn:

Verified certificate · Alumni profile · Hire Me button · Signal Score 100/100

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